Sales Floor Group Development
Sales trainers have to take an active and regular role in coaching new skills and processes. In other words, create the “learn, then do” opportunities needed to develop new behaviors. Full participation and involvement by the sales executive in their natural work environment alongside their peers is what makes the whole sales training experience meaningful, helpful and profitable.
The shortcoming of having just the training room type of learning methodology is that the brain forgets most new information that it is exposed to rather quickly. In fact, psychologists tell us that we unconsciously forget 95% of what we hear at a seminar within twenty one days of hearing it.
Yes, executives heard it and intellectually understood it but they didn’t retain it and certainly can’t execute or implement it a month later. The flaw is in the training program model not in the training content.
To get executives in sports today to measurably improve and begin to do things differently requires a different training approach. We use proven adult learning strategies and behavioral change tactics to boost executive’s knowledge and enhance their capabilities.
We take an active and regular role in coaching new skills and processes as, for most executives, leaning to do something differently is an interactive process. They need to do it, get some real world experience of it, get feedback and apply it again. This is best achieved via one-to-one development and within the sales or service offices alongside their peers in their normal working environment.
Interactive Training Room Sessions
Training room work has its place but it is simply a catalyst for development not an end in itself. We bring real world examples into the training room that is relevant today and always adapting to the continually changing buying environment. We … [READ MORE...]
What Clients Say About Synergy
"We have had a number of good trainers in over the years but what makes the difference for us with Synergy is the real world practical background experience of both the business and sports world that Shaun brings." - Mike Setser, Sr. Director Corporate Sales, San Antonio Spurs [READ MORE...]